By invitation & qualification only

The marketing & digital team behind the fastest-growing restaurant brands you haven't heard of ...yet.

We run your marketing, loyalty programs, apps, online ordering, and digital operations — powered by proprietary AI that knows exactly what's driving your revenue and what isn't.

See if your brand qualifies
Results from our current brand partners
18%+ Comp store sales growth
3x Digital revenue increase
40% Lower cost vs. in-house + agencies
100% Of our brands renewed
You're running a great restaurant. But your marketing and digital operation looks like this.
One agency for marketing. A vendor for loyalty. Another for your app. Someone else for online ordering. Nobody connecting the dots. Money leaking everywhere.

The agency sends reports. You don't know what's working.

Pretty decks, vanity metrics, and no clear line between what you're spending and what's actually driving revenue.

Your loyalty program exists. But is it actually growing the business?

Members signed up. Rewards go out. But nobody's measuring incremental behavior change or true program ROI.

Your app and online ordering are underperforming.

Third-party platforms take a cut, your own channels aren't optimized, and nobody's owning the full digital guest experience.

You can't afford the team you actually need.

A marketing director, digital strategist, loyalty manager, and data analyst would cost $500K+. So you go without — and leave growth on the table.

What We Run For You
One team. Everything connected. Always optimizing.
We don't advise. We don't consult. We run it — and we're accountable for results.
01

Marketing Strategy & Execution

Campaigns, promotions, local marketing, seasonal strategies — planned, executed, and measured. Not a deck you have to figure out how to implement. Done.

02

Loyalty & Rewards Programs

We build, launch, and continuously optimize your rewards program. Real segmentation. Measurable behavior change. Not just points for points' sake.

03

Apps & Online Ordering

Your digital channels — owned and optimized. We manage your app presence, online ordering, and third-party platforms to maximize revenue and minimize margin erosion.

04

Digital Operations & Automation

The behind-the-scenes engine. Tech stack optimization, workflow automation, and operational intelligence that keeps everything running and improving.

Proprietary AI that sees what nobody else can.

Most restaurants make decisions from gut feel, or wait for monthly reports that arrive too late. Our AI sits across your POS, loyalty, marketing, and digital channels in real time — connecting data that's never been connected — so we always know what's driving revenue and what's wasting money.

This isn't a dashboard you have to interpret. It's intelligence that drives action — automatically.

How we compare
Marketing
Agency retainer
We run it
Loyalty
Vendor platform
We run it
Apps & Digital
Another vendor
We run it
Data
Siloed reports
Connected AI
Accountability
Deliverables
Revenue growth
Cost
$300K–500K+ / yr
Fraction of that
Built by someone who's done this at the highest level.
Starbucks The Cheesecake Factory Flower Child Vicious Biscuit Thai Chili 2 Go

Shawn Sweeney spent 25+ years building and leading digital, loyalty, and growth for some of the most recognized brands in the world — from launching the Starbucks app and loyalty program that now drives billions in annual revenue, to transforming digital experiences at The Cheesecake Factory and beyond.


He's also launched his own restaurant concept, so he knows what it's like to be on the operator's side of the table — where budgets are tight, every dollar matters, and you need results, not presentations.


MomentSpark exists because the strategies that work for the biggest brands in the world also work for ambitious smaller brands — they just need someone who knows how to apply them at the right scale, with the right tools, and without the Fortune 500 overhead.

We're not for everyone.
That's by design.
We partner with a small number of restaurant brands at a time so we can go deep, not wide. We're looking for operators who are ready.
5–75 locations
Ambitious & growth-minded
Operationally strong
Ready to invest in growth
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